iProf – The iPad of Education
iProf Learning Solutions India launched iProf, India’s first personal education tablet, and iStudy Zones, the first chain of e-learning centres in India that will spread to 30 cities.
A 7 inch touch screen tablet, it comes bundled with content from premier education institutes and has been launched at a price of INR.14900/- (content packaged tablet, exclusive of taxes).
iStudy Zones are enablers of the e-learning delivery mechanism. High performance servers are being deployed in iStudy zones with high speed broadband and Wi-Fi capabilities, so that content can be downloaded on iProf in a secure environment. Besides, the iStudy Zones can hold video conference for doubt clearing sessions between faculty and students, to make sure that the learning circle is complete.
Initially, iProf is set to cater to the test-preparation education segment, the market of which is estimated at about INR 10,000 crores.
iProf is starting with IIT-JEE preparation and has tied-up with Brilliant Tutorials. iProf would foray into MBA test preparation by end of May 2010, followed by PMT, CPT, CA among others. The company expects to mobilise investments of over INR.
100 crores via iProf eco-system in the next 18 months. In April 2010 the company will launch iStudy Zones in 30 cities Delhi, Kota, Pune, Nagpur, Jaipur, Baroda, Ahmedabad, Patiala, Nasik and Kolkata (Appendix I).
On bringing the novel concept to India, Sanjay Purohit, Founder & CEO, iProf Learning Solutions India said, “Through innovative technology and platform, we aim to revolutionize the education delivery mechanism. iProf will provide a safe, secure and affordable way to access high quality education content from India’s best faculty.
We address three major problems that plague e-learning from spreading far and wide -low computer penetration, piracy and broadband connectivity. Also, there is an acute shortage of good quality professors, especially in tier II and tier Iii cities. We have created an infrastructural solution enabling access to high quality education which solves all the issues.”
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