Tag: Native Apps

News
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How Native Ads Are Challenging With Scale In Mobile Advertising

Ashesh Shah - Sep 17, 2013

Twitter's impending IPO has refocused attention on mobile advertising and specifically mobile-native ads. These are ads somehow native to a mobile experience, like promoted tweets in user streams,…

Android Application Development
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Consumers Addicted To Apps For iPhones And Android

Ashesh Shah - Aug 23, 2013

Native apps are built expressly for a single mobile operating system like Apple's iOS or Google's Android, and marketed and downloaded through proprietary app stores. In contrast,…

Mobile Application Development
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HTML5 Is Down But Not Out

Ashesh Shah - Aug 16, 2013

Native apps are built expressly for a single mobile operating system like iOS or Android, and marketed and downloaded through proprietary app stores. In contrast, mobile Web…

Mobile Application Development
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Is it worth it for me to have a mobile app (or should I just have a responsive site).

Ashesh Shah - Aug 08, 2013

You know your business needs a mobile presence, but how to best offer that experience — without breaking the bank — is something tons of companies, both…

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The HTML5 Vs. Native Apps Battle

Ashesh Shah - Jul 02, 2013

An HTML5 app is housed on the Web and runs inside a mobile browser. Unlike apps built specifically for Apple devices or Google's Android operating system, it does not…